Three years (of actually trying) to make $500.

Recently I shared a post on social media about my digital product revenue over the years.

Here's the rundown.

My Digital Product Revenue Since 2020:

2020: $0

2021: $0

2022: $371.12

2023: $5,713.90

2024: $43,935.88

I want to hone in on two specific things today that I DID NOT share on social media.

And NONE of it involves my 2024 revenue.

THE FIRST, MOST IMPORTANT THING:

It took me 3+ years to make $500 from digital products.

I remember very vividly what it was like to make something that nobody seemed to want.

But I kept trying.

The zeroes are inevitable in the beginning, I think.

It's part of the process to learn what your audience does and does not want.

The important thing is that you start — AND that you keep iterating as you learn.

THE SECOND IMPORTANT THING:

In 2023, I made $5,700 from digital products.

I was over the moon about it.

It was huge for me — even though those numbers were relatively small compared to what I saw on social media.

And it showed me two things:

1) That I could actually do it

2) More of what people actually wanted from me

Had I not experienced 2020-2023...

Had I not created 6 FAILED products...

Had I not created a semi-successful product in 2023...

I absolutely would not have done this well in 2024.

A secondary source of revenue is a huge relief for a solopreneur.

And today, I'm so thankful that I started trying in 2022.

Hopefully, you're further along than I was at that time and the curve is shorter.

But my hope today is that you start.

Turn your expertise into something scalable.

Your knowledge is worth way more than you know.

Rooting for you,

Jeff

P.S.

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